cultivate collaboration
Collaboration is an opportunity to put multiple ideas on the table from different perspectives.
customer connection
Focus your design on your customers needs and desires before your own.
designing foundation collections
Design your capsule foundation to be simple, but significant.
journaling for inspiration
Ditch the ‘just need to get by’ mentality, and start valuing your time.
optimizing fit in a digital world
“The ‘try-then-buy’ prerequisite for purchasing is no longer applicable.”
the busyness paradox
“We’ve let life whizz by us just to make sure that the ten thousandth tee shirt design got out the door”
finding confidence
“Create clothing that makes people feel as much joy wearing it as I did creating it”